December 8, 2022

Reimagine Sustainability Logo

ABC Of Sustainability: The Vital Role Of Words To Change The World

The alphabet is the foundation of many spoken languages. Communication is a necessary factor to understand our world better. Our choice of words determines our success or failure. The words we use reflect our knowledge, beliefs and values, thus underestimating the power of words can get us into trouble. However, trouble is what we are in considering the many challenges humankind is facing. Sustainability is associated with different terms and it is our choice if the words we use bring positive or negative results. Which words does it take to make our world a better place? Let us find out!
Written by Veronika Tietz

Finding creative ways to make sustainability comprehensible is a fun task. Ultimately, many words can be used to describe sustainability. This ABC of sustainability focuses on words that aim to uplift our outlook on life paired with a pinch of social and environmental responsibility.

The ABC of sustainability shows my view of the world, hence treat it as a source of inspiration. Your list might look different depending on your knowledge, beliefs and values. Most importantly, using the simple set of 26 letters to describe a better future is a positive experience. It puts matters into perspective depending on which lens you see the world.

 

Related:

The Power of Words: Why We Should Change The Way We Talk About Sustainability

 

 

ABC of Sustainability

All definitions come from the Oxford English Dictionary Google results to make the ABC of sustainability easier to understand.

Awareness

Knowledge or perception of a situation or fact.

Concern about and well-informed interest in a particular situation or development.

 

Importance: Without awareness, there is little motivation for action and action from every one of us is what we need right now. Being aware of our inner self and surroundings helps us gain insights into our beliefs. Hence, it is needed to create any sort of change because if we are not aware that something needs to be changed, we are less likely to initiate change.

Biodiversity

The variety of plant and animal life in the world or in a particular habitat, a high level of which is usually considered to be important and desirable.

 

Importance: Biodiversity is essential for all life-supporting processes on our beautiful Earth. Healthy ecosystems depend on a variety of animals, plants and microorganisms. Without prosperous biodiversity, our lives would look very grim as it ensures our health, and food security, fights diseases, provides livelihoods, protects us and so much more.

Culture

The arts and other manifestations of human intellectual achievement are regarded collectively. 

The ideas, customs, and social behaviour of particular people or society.

 

Importance: Culture provides social benefits such as improved learning and health, enhanced quality of life and improved communication. Human life experience is shaped by culture through knowledge, language, values, norms, customs and traditions. Culture reflects a community or nation, it creates a feeling of solidarity.

Degrowth

Part of a movement to reframe how we think about growth and development.*

*Degrowth is not registered in the dictionary yet.

 

Importance: Industrial economies place an immense burden on the Earth’s ecosystems. Degrowth aims at putting policies into place which support less energy and resource use while simultaneously improving well-being over profit.

Empathy

The ability to understand and share the feelings of another.

 

Importance: Empathy helps us to respond appropriately by understanding others’ feelings in a particular situation. It is part of social behaviour where we can truly understand what others are going through and connect on a deeper level with them.

Footprint

The impression left by a foot or shoe on the ground or surface.

The area occupied or affected by something.

 

Importance: There are different footprints: Ecological/Resource/Water/Carbon Footprint. It is a simple metric to make our (individual) impact on Earth easier to understand. Accordingly, it measures humanity’s demand on the planet’s ecosystems, but it also helps to understand the interconnectedness of our lifestyles with the state of the Earth’s ecosystems. It is sort of human’s demand on nature.

Global

Relating to the whole world; worldwide.

Relating to or encompassing the whole of something, or of a group of things.

Importance: We live in an interconnected world where we can make a decision in one place and it has an effect on the other side. Another related term is globalisation which affects how nations, businesses and people interact. Many issues arise with global practices due to taking advantage of low labour costs, outsourcing, free trade, and intransparent international supply chains.

Holistic

Characterised by the belief that the parts of something are intimately interconnected and explicable only by reference to the whole. 

 

Importance: A holistic system approach is essential to address the magnitude of challenges in our world. It enables us to look at a problem as a whole, which means taking every part of a system into account to find the best solutions to occurring problems. The integration and relationships of the different parts within a system support our understanding of room for improvement.

Impact

The action of one object coming forcibly into contact with one another. 

A marked effect or influence.

Have a strong effect on someone or something.

 

Importance: Impact has become an integral part of conversations about sustainability. It is about how to implement change to achieve desirable results – the impact. Additionally, it is looking for long-term solutions which sustain the benefits of the intervention of change. Making an impact can become a personal choice.

Justice

Just behaviour or treatment. 

 

Importance: Arbitrary and irrelevant characteristics lead to treating individuals unequally and exploitatively. Justice is a central part of ethics – promoting fairness and equity – and in sustainability conversations, we come across the term climate justice. Climate Justice refers to the impacts of capitalist expansion and consumerism and how differently it affects the rich and the poor.

Kindness

The quality of being friendly, generous and considerate.

A kind act.

 

Importance: Our world would be a happier place if we were kinder with each other. Optimism, happiness and confidence come from acts of kindness. It comes as no surprise that people demand more kindness to improve well-being and health. Kindness is a simple gesture which can make a huge difference.

Livability

The degree to which a place is suitable or good for living in.

 

Importance: No one wants to live a miserable life, but there is an immense discrepancy in the quality of life, well-being and access to life-enhancing services due to unequal distribution of resources, geographic location and political agendas. Livable areas improve public health, affect communities positively and enhance overall well-being.

Mitigation

The action of reducing the severity, seriousness, or painfulness of something (bad).

 

Importance: Mitigation is a topic we do not pay enough attention to. The global challenges are massive and some of them are (probably) irreversible. Mitigation aims to reduce the potential risks, damages and suffering from disasters. Mitigation is similar to prevention but addresses the consequences of not-prevented phenomena.

Nature

The phenomena of the physical world collectively, including plants, animals, the landscape and other features and products on the Earth, as opposed to humans or human creations.

 

Importance: Would it not be great if there was something that would solve all our crises? We depend on the creations of nature like forests, rivers, lakes, oceans and soils to sustain ourselves with food, air and water. Equally, our well-being is inherently linked to the well-being of natural systems. Unfortunately, they are far from well.

Opportunities

A time or set of circumstances that makes it possible to do something.

A chance.

 

Importance: Goals are a motivational factor for action and we learned that we need action to create change. Opportunities help us achieve goals faster and are a chance to take advantage of a situation. They help us expand into new areas plus get better at something.

Prosperity

Condition of being successful or thriving.

 

Importance: To live a meaningful life, we need enablers to build the present and future we want. Prosperity enables us to pursue opportunities, lead thriving lives and spend our time valuable to our desires. However, prosperity is more than a number in your bank account, it is something to look forward to beyond financial status: It is a future worth looking forward to.

Quality (of life)

The standard of health, comfort and happiness experienced by an individual or group.

 

Importance: Our quality of life depends heavily on the natural as well as social environment. It embodies overall well-being and happiness enabled through access to education, work opportunities, security and mental and physical health.

Regeneration

The action or process of regenerating or being regenerated.

The formation of new animal or plant tissue.

 

Importance: Our natural environment is in a dire situation. Increasingly, it is losing its ability for its natural processes to replace or restore damaged parts of plants and animals. Living systems depend on this process, but if it is damaged they cannot naturally regenerate themselves. Natural habitats are disappearing, leaving us with unimaginable consequences. 

Systems

A set of things working together as parts of mechanisms or an interconnecting network; a whole complex.

A set of principles or procedures according to which something is done; an organised scheme or method.

 

Importance: Understanding systems enables us to look behind the curtain. Life is not linear, the natural world is circular, but humans built exclusively linear processes. In a system are different parts with different functionalities which depend on each other. 

Transparency

The condition of transparency.

 

Importance: Transparency supports sharing crucial information and ideas to get a new perspective, new opinions and better processes. It increases efficiency and helps to identify problematic practices easier.

Unify

Make or become united, uniform or whole.

 

Importance: One planet, many challenges. There are times when individual action cannot move the mountains needed to be moved. Unifying our global efforts to tackle the world’s crises is needed. Remember: We are all in this together.

Viability

Ability to survive or live successfully.

 

Importance: Similar to resilience, viability enables our long-term survival. Considering that we cannot be sure about the effects of all-encompassing environmental destruction, difficult times are ahead or we might be already in the eye of the tornado.

Well-Being

The state of being comfortable, healthy or happy.

 

Importance: Good living conditions are fundamental for our well-being. It is not only the environment that impacts our well-being positively, but we are also responsible for our well-being and that of others. More importantly, we live in times where we have to understand that we need to take care of nature so that she can take care of us – for her and our well-being.

eXplore

Travel through (an unfamiliar area) in order to learn about it.

Inquire into or discuss (a subject) in detail.

 

Importance: We need a sense that anything is possible. Exploring our opportunities leads to knowledge and understanding of how to make our world a better place. Humankind is driven by exploration which shapes our world. The less we explore, the less we get a chance to improve life on Earth.

Youth

The period between childhood and adult age.

 

Importance: Anything we do determines the future for those who come after us. The youth is the backbone of every nation which needs to be encouraged and empowered to renew, refresh and maintain humankind’s pathway. The youth can only become a positive force if it doesn’t have to pay for the mistakes of older generations.

Zero

No quantity or number; nought; the figure 0.

 

Importance: Achieving zero status equals the balance of human impact on the natural systems. In other words, humans become part of the natural environment by living within the means of the planetary boundaries. 

ABC of sustainability: Now it is your turn

Everyone can make a personalised ABC of sustainability. You are more than welcome to create your own ABC of sustainability. However, if there are any other words you find important but not covered in this ABC of sustainability, let us know in the comments.

Moreover, we should not underestimate the power of words. One simple word can change the trajectories of the world. Also important is the way we speak about sustainability. Therefore, I created a Sustainability Wordlist for you which will be delivered right into your email inbox for free (!) when you subscribe to the Reimagine Sustainability Newsletter.

Sustainability Wordlist

Finally, let us make sustainability easy-peasy to understand with the ABCs of sustainability!

Sharing is Caring

Sustainability Thinking: The World Is Ending. What Are You Taking With You?

In view of the many crises we need to overcome, it can feel quite daunting. Too many think they do not have enough of what it takes to make our world sustainable. It might be true because they think in a way that does not encourage action. Thinking differently has been frowned upon for too long. But that’s what we need: the diverse capabilities of all human brains. Sustainability thinking can become a successful pathway to deal with environmental issues, social unrest and economic collapse. A sustainable future depends on the way you imagine it. Make the most out of it!

Sustainable Urban Living: Little Changes That Will Make A Big Difference

Living in urban areas is a challenge for sustainable transitions. Most cities were not built to be in balance with the natural environment. Hence, sustainable urban living is no longer a necessity – it is a must. It is not easy for citizens to live environmentally friendly and socially responsible because unsustainability is the norm in urban areas. Inefficient transport systems, massive amounts of waste, irresponsible use of energy and poor land and building management are only a few obstacles that put a heavy burden on the environment and societies. Is sustainable urban living the answer for us individuals to make a difference?

From Hardie To Softie: 7 Soft Skills Which Will Change The World For Good

Soft skills are a resourceful set of traits to contribute to social sustainability. For too long, the positive effects of soft skills have been neglected, but now is the time to shine. The mix of social skills can tremendously contribute to a better sustainable transformation of our lives and well-being. Soft skills aren’t all about better work performance and ethics. We need to shift our focus away from keeping only our economies going, but keeping ourselves alive; emotionally and physically. Developing your soft skills abilities will bring you one step closer to dealing with the world’s challenges.

The Trouble With Greenwashing And Why It Sabotages Sustainable Development

With an increasing interest in sustainable consumption, some companies will always take advantage of the situation to make more money. Greenwashing is a form of false advertisement to make us believe that a company’s service or product is environmentally friendly. Misleading information occurs mostly when the marketing strategy is only focussing on positively impacting the cash account instead of the environment. However, greenwashing can occur unintentionally due to a lack of transparency. Both cases need to be avoided; communicating the actual environmental impacts to support a sustainable transition is everyone’s responsibility. From industries, politics and the public.

Sustainable Finance Action Plan: Doing More Good With Your Money

The global financial system relies on growing consumption to sustain an ever-expanding economy on a planet with finite resources. Money is not only an exchange medium to buy the things you need or want. Every time you purchase a product or service, you vote. Unfortunately, most purchasing decisions contribute to the further destruction of the environment and exploitation of people. Financial literacy is now a crucial skill for making purchase decisions that can make a difference. Use your purchasing power to do good – for you, the planet and your bank account. It is easy, I will show you how!

Abundant Thinkers In A (Resource) Scarce World

There is enough for everyone in terms of infinite resources like love, joy, money, and success. An abundant mindset allows for positivity and resilience to thrive and this attribute is urgently needed to achieve sustainable outcomes all over the world. We are consuming finite resources like there’s no tomorrow but are very frugal with abundant resources. Funny, isn’t it? Developing an abundant mindset in the right direction will allow us to become the solution providers we need. You can see them as real heroes. I bet you can become one of them. Let me inspire you to become an abundant thinker in a resource-scarce world.

Fostering Ecoliteracy: The Love That Keeps On Giving

Ecoliteracy is a widely unknown term. In view of the environmental challenges we are already experiencing, ecoliteracy needs to become the forefront of educational strategies. Our existence is bound to well-functioning natural systems. It is not only about our existence, it is also about our way of life. I find it heartbreaking how our natural world suffers because of the societal systems we call the norm. Although it might sound too spiritual to some, societies need to reconnect with the natural environment. Developing a sustainability mindset is the solution to understanding your role in the natural world.

Do Your Sustainable New Year’s Resolutions Pass The Test? Find Out More…

Following through with New Year’s resolutions is a rewarding feeling. When we stick to accomplishing the changes we want to see in our lives, we feel empowered, happy and invincible. Imagine we could use this power to make our world a better place. It is possible, but we need to do some pre-work that will bring us on the right path to greatness. Too often, we put a spoke in our wheel. It is not only bad for our self-esteem, but also for our planet which is in urgent need of sustainable action. Let’s prevent our resolutions from dissolving into hot air!

The Rs Of Sustainability: The Most Effective Way To Apply Them

It’s not always obvious how we can achieve our Sustainability goals. A big help is principles we can use to help us. In the Sustainability space, the Rs of Sustainability have established themselves to be a successful way. Can you easily relate to the three common Rs of Sustainability: Reduce, reuse, and recycle? Sometimes I feel like those principles are not easily applicable in my life. Don’t worry, I found an effective way to personalise your own set of Rs of Sustainability. It won’t only help you to implement Sustainability easier but also embrace the diversity of what you can do to achieve Sustainability.

How AI Is Shaping The Future Of Food Sustainability

Let me introduce you to Reimagine Sustainability’s first guest writer: Sona Ruby Chacko. She is passionate about food sustainability and its impact on the environment. With a background in sustainable development, she brings a unique perspective to the table, exploring the intersection of technology and food sustainability. In her article about AI in food sustainability, Sona discusses the potential of using artificial intelligence to address the challenges of food insecurity and opportunities of technology in the food supply chain. Her research-driven approach and commitment to sustainable solutions make her a valuable contributor to the field of food sustainability.

1 Comment

  1. Catherine

    I love this so much! It is so important to know the ABCs of sustainability. This can help when you are just starting out on your sustainability journey. Thanks for sharing!

    Reply

Submit a Comment

Your email address will not be published. Required fields are marked *

Pin It on Pinterest

Share This