August 6, 2022

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How An Improved Definition Of Sustainability Will Actually Save The World

Sustainability is minimised to dealing responsibly with our resources for our and our future generations (plants, animals and resources included). It is more than simply ticking the boxes. It’s about finding the right balance between social, environmental and economic Sustainability. The latter is not even crucial for our existence, but we give most of our attention to economic development. More importantly, we need to switch the focus on ecological and human health and vitality. Profit can only exist with people and the planet. So let's change our understanding of Sustainability to create a world that suits us all and not an economic model.
Written by Veronika Tietz

Today more than ever we need to make decisions to bring us onto the pathway of sustainable development. It is not an easy task as we are constantly exposed to changes at work and at home. To me, some days feel like: work, eat, sleep, repeat. In those days, there is little time to make sustainable decisions. Moreover,  how can I know if my everyday choices are sustainable or not, but I know that every conscious decision to be more sustainable will bring us one step closer to taking on the challenges of our world. Can a clear definition of Sustainability help us with that?

Luckily, sustainable development is a global goal – we are all in this together. If we work together, we will be able to alleviate the symptoms or even defeat the crises. Are you not convinced yet? Apparently, we make 35,000 choices per person every day. Multiply that by the Earth’s population of almost 8 billion people, then we collectively make 28,000,000,000,000 (trillion) decisions every 24 hours. Let this number sink in for a moment – I will get back to that later in this post. Twenty-eight trillion decisions are an incredible resource we can use to achieve change beyond our imagination to create better lives for everyone on our planet Earth.

Redefining Sustainability

Sustainability. A word which has been tossed around for a while. It is currently labelled as a buzzword. This reduces its impact and fails to recognise its true potential. Many definitions of Sustainability look at the (missing) relationship of humans with nature. You might be familiar with the United Nations definition of Sustainability: “meeting the needs of the present without compromising the ability of future generations to meet their own needs.” Noble, but for my taste, it is too human-centric and does not capture the range of opportunities for sustainable goals.

Let’s take a different approach to unravel the meaning of Sustainability. Stripping it down to its core elements might be the first step in revealing a deeper meaning.  Sustainability is more than just saving our next generation. 

 

With the help of some dictionaries, I took a deeper look into the two elements that make up Sustainability: 

 

“Sustain” and “Ability”

Sustain: To cause or allow something to continue for a period of time. Sustain refers to maintaining a system and keeping it alive. 

 

In the natural world, systems have been created over millions of years, developing different capabilities to best sustain themselves in a current setting. Therefore, balance is an important word to describe natural systems as it refers to the cooperation of dynamic elements within a system in the current best way possible. By dynamic, I mean that the environments where the systems are sitting are constantly changing, and sustainable systems have the resilience to react to external shocks with minimal damage potential.

 

Ability: The physical or mental power or skill needed to do something. Ability is a fact that someone is able to do something. 

Revealing the definition of Sustainability step by step

Connecting the two elements of Sustain and Ability creates the foundation for present and future development: Sustainability. With broader Sustainability knowledge we have the ability to maintain the systems we depend on (nature, society, business etc.). For the sake of simplicity, the framework of the Triple Bottom Line is usually used to evaluate sustainable system performance. It is divided into environment, social and economy (also known as planet, people, profit).

 

So now we can move forward with the definition of Sustainability: 

Sustainability is the ability to maintain a balance of different elements within a system in the best possible way, with the least fragility to external shocks (like environmental catastrophes, financial instabilities, societal unrest etc.). 

I want to leave you some room to imagine how you can implement Sustainability practices in your everyday life, but first,  I want to give you an example:

Green Spaces in the City: 

The integration of urban design and the natural world (parks, city forests, urban gardening, etc.) brings many benefits. From an environmental perspective, habitats for animals increase biodiversity and growth zones contribute to better air quality and reduce air temperature. Green Spaces bring social benefits such as recreational spaces and installations like open-air gyms to improve mental health. From an economic perspective, the benefits include healthier residents and an increase in tourism through events.

 

These are only a tiny fraction of the opportunities when applying Sustainability thinking. But they demonstrate the interconnectedness of different elements, which can create a better and greater impact.

Why is it important to action Sustainability?

Alright, so we have a broader understanding of Sustainability now but why do we need to embed sustainability in everything we do? Unfortunately, in the last couple of centuries humanity has contributed to a big shift in removing our planet’s capabilities to regenerate itself. Remember, in order to sustain something we first need the ability in order to make it happen.

For billions of years life on our planet developed in a most sustainable way, creating a vast diversity of ecosystems which allowed life to thrive. Our planet provides us humans with a wide diversity of flora, fauna and resources. Consequently, these are the foundations for us to thrive and evolve. But instead, humans became the cause of major crises such as the climate crisis, biodiversity crisis, societal crisis, cultural crisis etc. The human evolution of urban societies and industrial economic activity has created profound environmental and social consequences. Those consequences or crises need to be addressed by us.

Furthermore, the real threat is not the climate crisis but the irreversible point of no return. If we continue to damage our livelihood beyond repair we will not be able to maintain our quality of life. It sounds very dramatic, and unfortunately, it is dramatic. But there is hope. I believe that we have the chance to turn the wheel around if we work together. And have a definition of Sustainability which inspires and empowers us to act.

We don’t have much time, but we have to get it right

So let’s swing back to this immense number of 28,000,000,000,000 trillion decisions made every single day. Some of those decisions are already made with a sustainable goal in mind. The good news is that every single human being has the ability to implement sustainable practices and join the sustainability bus on the highway to change.

Even without the growing pressure of crises it makes more sense to make decisions which embrace sustainability. Creating balanced systems for the benefit of every organism, whether they be bacteria, virus, plant or mammal, allowing them to sustain themselves and contributing to their ability to thrive. You are connected to the world and with every decision you make you can contribute to sustainable development, which goes beyond securing the needs of the next generation.

 

Which role do you want to play in the Sustainability space?

Being active in the sustainability space, I see a lot of misconceptions about the term Sustainability. Hence, I see the change we so urgently need in understanding sustainability and striving for a better world. The potential of a Sustainability mindset lies within seeing the challenges around you and implementing small changes. You will not find advice on how to reduce plastic, fly less or grow your own veggies in my blog. There are plenty of great people who will teach you about those things. I want you to become one of them.

My mission is to broaden your understanding of Sustainability (like a definition of sustainability that reflects you) and how a Sustainability mindset will solve different crises. The change starts within you. You have the capability to imagine how you can contribute to the sustainability transition. Everyone is on a different part of the journey and you are on your way to become the change you want to see in this world.

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The Rs Of Sustainability: The Most Effective Way To Apply Them

It’s not always obvious how we can achieve our Sustainability goals. A big help is principles we can use to help us. In the Sustainability space, the Rs of Sustainability have established themselves to be a successful way. Can you easily relate to the three common Rs of Sustainability: Reduce, reuse, and recycle? Sometimes I feel like those principles are not easily applicable in my life. Don’t worry, I found an effective way to personalise your own set of Rs of Sustainability. It won’t only help you to implement Sustainability easier but also embrace the diversity of what you can do to achieve Sustainability.

6 Key Competencies In Sustainability For The 21st Century

Sustainable development requires societal change and societal change starts with us. If we actively decide to evolve and expand our current knowledge, skills, attitudes and values, we have the chance to become the change we want to see in the world. Moreover, we need to take action with respect to real-world sustainability problems. An effective way to make a difference is to learn about the key competencies in sustainability. Those competencies create a nurturing ground where we can build the future we want. Instead of being a passive citizen, you can become engaged and empowered. Sometimes this can be as easy as expanding your competencies.

Quadruple Helix: We Are All In This Together

The Quadruple Helix model describes necessary collaboration processes between government bodies, industries, academia and citizens. In innovation systems, the public has been widely neglected, thus creating solutions and systems which are not beneficial for the majority. Social responsibility is strongly connected to the Quadruple Helix model and is needed to reinforce the involvement of citizens in research and development processes. Addressing the immediate needs of a society should be at the centre of decision-making for governments as well as businesses. Applying the Quadruple Helix model makes it easier to involve all representatives who need to take part in the decision-making process.

Sustainability Mindset – A Mindset For A Better World

A Sustainability Mindset helps us to understand complex systems better. Through awareness about everything that’s going wrong, we create the ability to step one step back and reflect on the situation. A Sustainability mindset helps us to effectively analyse complex challenges and generate appropriate solutions. Embracing Sustainability has never been easier by applying the 12 principles of a Sustainability mindset. We don’t always need cutting-edge technology. Sometimes real change comes from within us; to create the impact we want to see in our world. Sustainability is not difficult nor hard, it’s everything good we want to create. For us, for others, for the planet.

A Sustainable 2023 Starts With You! Create A Future To Look Forward To

Are you looking forward to 2023? I hope so. Now more than ever, we need encouraged and motivated people to make a difference. To contribute to our planet – the paradise which sustains our lives. Although there are many ways to be sustainable, we overlook one: how you can make a meaningful impact. I do not mean recycling or going zero waste. What I mean is who you are as a person. How do you fit in with your uniqueness and strengths? Sustainability has all opportunities open for you. What matters is if you are willing to discover them.

Can The Tragedy Of The Commons Be Solved With Economic Degrowth?

Change is inevitable. What should we do when a number of people cling to a system that is harmful but the norm? Economic degrowth is mocked by the corporate world and governments. Although it seems irrational to continue an economic system that is based on exploitation and destruction, there is little openness to rethink our global economies. Does a remedy exist? Imagine what a future that favours prosperity and sustainable development could look like. I have difficulty imagining a sustainable global economy. Let me introduce you to degrowth and the tragedy of the commons. Two concepts not paired before!

Sustainability Thinking: The World Is Ending. What Are You Taking With You?

In view of the many crises we need to overcome, it can feel quite daunting. Too many think they do not have enough of what it takes to make our world sustainable. It might be true because they think in a way that does not encourage action. Thinking differently has been frowned upon for too long. But that’s what we need: the diverse capabilities of all human brains. Sustainability thinking can become a successful pathway to deal with environmental issues, social unrest and economic collapse. A sustainable future depends on the way you imagine it. Make the most out of it!

Why I Started My Reimagine Sustainability Blog?

Sustainability is what I dedicate to my life. For too long, I felt helpless and increasingly annoyed by news about climate change, biodiversity loss, food crises, rising mental health issues etc. It’s a lot to deal with for a normal human being. But I always believed in Sustainability, it simply makes sense to me to adapt to the Earth’s systems. Our societies developed on ideals of exploitation and destruction, but good and kind people have a voice now. Thank you, internet! It doesn’t take much anymore to become the change you want to see in this world.

Sustainability Mindset For Leaders: Inspiration For Implementing Sustainable Business Practices

Forward-thinking leaders need a vision for a sustainable future to implement into their business structures. Innovative ideas and strategies for implementing sustainable business practices are a great foundation, but they can become easily unfruitful if the team is not aligned. With a sustainability mindset, leaders can drive meaningful change and contribute to a prosperous future. They recognise that sustainable practices are not only beneficial for the planet but also for their team. Focussing on solely reducing one’s carbon footprint and minimising waste scratches the surface of the pool of opportunities. Embedding sustainability thinking into a business structure sets the tone for a new era.

Do Your Sustainable New Year’s Resolutions Pass The Test? Find Out More…

Following through with New Year’s resolutions is a rewarding feeling. When we stick to accomplishing the changes we want to see in our lives, we feel empowered, happy and invincible. Imagine we could use this power to make our world a better place. It is possible, but we need to do some pre-work that will bring us on the right path to greatness. Too often, we put a spoke in our wheel. It is not only bad for our self-esteem, but also for our planet which is in urgent need of sustainable action. Let’s prevent our resolutions from dissolving into hot air!

3 Comments

  1. Jeanine

    What a great article, thought provoking and in some ways a wake up but I love this new definition as it gets to the core of the problem now and not a definition that may have been appropriate years ago…As you say we each have our own journey and for everyone to change one thing…what a change we could all achieve…

    Reply
  2. Hailey C

    Very interesting! Thank you so much for sharing!

    Reply
    • Veronika Tietz

      You’re more than welcome 🙂

      Reply

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