We still try to define Sustainability and answer the “Why” although we are already in the tornado. It’s difficult to stay engaged or figure out our role in this chaoes of misinterpretation and misinformation. Wouldn’t it be easier if we agreed on asking only “How?” questions? How are we going to solve the climate crisis? How are we going to stop biodiversity loss? How are we going to change our exploitative economy? How can each of us find our purpose? I think we can do it! But firstly, let’s clarify that Sustainability is far from being outdated.

With an increasing interest in sustainable consumption, some companies will always take advantage of the situation to make more money. Greenwashing is a form of false advertisement to make us believe that a company’s service or product is environmentally friendly. Misleading information occurs mostly when the marketing strategy is only focussing on positively impacting the cash account instead of the environment. However, greenwashing can occur unintentionally due to a lack of transparency. Both cases need to be avoided; communicating the actual environmental impacts to support a sustainable transition is everyone’s responsibility. From industries, politics and the public.

Safe and natural cleaning methods benefit your health, the environment and your bank account. Eco-friendly cleaning products and methods are part of sustainable living strategies aiming at reducing the harm caused to the planet and you. Moreover, sometimes simplicity beats the chemical cocktail mix under your sink. Thus I added well-tried recipes for DIY cleaning products (all-natural and cheap) to this article. But what would a clean home be without freshness? Particularly, city apartments tend to accumulate all the outside smells. Do not worry. There are easy tips to freshen up your urban home without nasty chemicals.

In view of the many crises we need to overcome, it can feel quite daunting. Too many think they do not have enough of what it takes to make our world sustainable. It might be true because they think in a way that does not encourage action. Thinking differently has been frowned upon for too long. But that’s what we need: the diverse capabilities of all human brains. Sustainability thinking can become a successful pathway to deal with environmental issues, social unrest and economic collapse. A sustainable future depends on the way you imagine it. Make the most out of it!

Trends come and go. But Sustainability trends will have a lasting impact on our societies and the planet. Finding new ways of meeting basic human needs is a prevalent red thread. Citizens become increasingly more aware of bad practices which result in pollution, global warming, biodiversity loss, social injustice etc. Governments as well as industries are experiencing waves of pressure from citizens who are fed up with bad leadership. We all have our contributions to make and luckily, a lot of awesome global citizens have figured out different solutions to tackle humanity’s most pressing challenges. The following Sustainability trends will give you an idea in which direction we are heading. You’re more than welcome to join us!

The global financial system relies on growing consumption to sustain an ever-expanding economy on a planet with finite resources. Money is not only an exchange medium to buy the things you need or want. Every time you purchase a product or service, you vote. Unfortunately, most purchasing decisions contribute to the further destruction of the environment and exploitation of people. Financial literacy is now a crucial skill for making purchase decisions that can make a difference. Use your purchasing power to do good – for you, the planet and your bank account. It is easy, I will show you how!

During the Christmas season, our waste footprint can double. Christmas trees, food, toys, electronics, wrapping paper and ribbon bands contribute to joy under the Christmas tree, but they take an immense environmental toll. It comes as no surprise that increasingly eco-conscious people prefer to bypass the Christmas waste madness for the environment. That is why the question arises, are there any eco-friendly Christmas presents? Yes, and they do not cost the world. Although a more sustainable Christmas focuses on spending time with our loved ones, we can use the Christmas season to rethink how eco-friendly gifts can bring joy – to the people we love and the planet.

Words are a wonderful way of bringing forward our ideas. Usually, we underestimate the power of words. Nonetheless, words influence our behaviour, feelings, desire and fears. The simple ability to communicate with words gives us the unique and powerful choice to change our life. We have the choice to either destroy or build our future; the choice to change the narrative for our benefit or disadvantage. Are we bringing our forces together to create the sustainable world we need? Are we going to give the decision-making power to those who don’t care about us or are we taking matters into our hands?

The WHO’S GONNA SAVE US podcast is about the heroes who will enable the world to avert the worst impacts of a climate disaster: people like you and me. Questions about “Why do we have to do it?” are changed to “How are we going to do it?” This podcast provides you with inspirational stories from people who simply want a better future. A future where we are not threatened by the climate crisis. How they are doing it is wonderfully discovered by the host Jo Lauder and her team.

It’s not always obvious how we can achieve our Sustainability goals. A big help is principles we can use to help us. In the Sustainability space, the Rs of Sustainability have established themselves to be a successful way. Can you easily relate to the three common Rs of Sustainability: Reduce, reuse, and recycle? Sometimes I feel like those principles are not easily applicable in my life. Don’t worry, I found an effective way to personalise your own set of Rs of Sustainability. It won’t only help you to implement Sustainability easier but also embrace the diversity of what you can do to achieve Sustainability.